Skype, Norton and TomTom kick off International Technology Upgrade Week
There's an old joke that the most popular day to start a diet is
"tomorrow." It's a favorite refrain for anyone who's put an important
task off. It can be like that when you're prompted to update your
software; you're logging onto your computer and a notice suddenly
appears on your screen telling you to update this, that, or the other
thing. We know that the prompts to update can seem like a nag, and you
might wonder why you need to do it if your software is working just
fine.
This is why Skype, together with other top brands in consumer technology, are supporting International Technology Upgrade Week. Beginning July 23rd, Skype, together with Norton, Adobe
and TomTom, is spreading the word about why it's important to keep your
software in top condition - access to cool new features and ensuring
you have the latest security updates being chief reasons.
Throughout International Technology Upgrade Week, we
will provide helpful content about the benefits of upgrading, as well
as tips and tricks to make sure that your software is operating at peak
performance. Our engineers work incredibly hard to provide the best user
experience for you, and it would be a shame to miss out. We'll also
show you how we're working to make upgrading as easy as turning your
computer on, making those little reminders a thing of the past.
As part of International Technology Upgrade Week, we surveyed consumers in the UK, U.S. and Germany
to learn more about their behaviors and attitudes related to regular
software updates. Below is an infographic that summarizes our findings.
We hope it encourages you to update your own software so you can get
access to new features and peak performance from the applications and
devices you're using.
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